How to get on the 1st page of Google (Part 1)

August 28, 2010 · Posted in Anatomy of a Campaign, Article Marketing, Massive Traffic, SEO · Comment 

In this video (and the pdf below the video), I describe in detail how to get 100 unique articles out of 1, and how and where to post those articles for maximum Google love…

Enjoy…

***Resources (be sure to download this):

Secrets Of The 1st Page pdf

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Get your Wordpress site primed for sales…

August 22, 2010 · Posted in Anatomy of a Campaign, SEO · Comment 

So, in this next video, I show you how to structure your posts for maximum search engine exposure, how to put your Wordpress pinging on steroids, how to get your affiliate links in Wordpress, and how to track your results.

After this we are all set to promote and start making some sales!

And hey, if you like these videos and you get something out of them, maybe tell a friend!  I’d love to have them hang out with us here!

Resources Used:

www.budurl.com

www.statcounter.com

Pinging Services:

http://rpc.pingomatic.com

http://www.blogpeople.net/servlet/weblogUpdates

http://bulkfeeds.net/rpc

http://ping.myblog.jp

http://ping.bitacoras.com

http://ping.bloggers.jp/rpc/

http://bblog.com/ping.php

http://blogsearch.google.com/ping/RPC2

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Essential Wordpress Stuff!

August 16, 2010 · Posted in Anatomy of a Campaign, SEO, wordpress · Comment 

OK, this is not the most exciting video, but it is essential to know.  If you already know how to use Wordpress, don’t watch this because you might fall asleep.  But if you are not familiar with Wordpress, then don’t miss it…

Resources Used:

www.skinpress.com

www.wordpressthemebase.com

www.freewpblogthemes.com

Plug-Ins:

All in One SEO
SEO Smart Links
I Love Social Bookmarking
WP to Twitter
WP-Super-Cache
Robots Meta
SEO Slug
Sitemap Generator

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Domains Google LOVES (pick them right)…

August 14, 2010 · Posted in Anatomy of a Campaign, SEO · Comment 

This is Part 5 in the sample campaign I am setting up where I show you how to pick the best domain and how to set-up your site.  Picking the domain is becoming one of the easiest things you can do to get quick rankings if you do it right.  And there is one platform to set your site up on that Google absolutely LOVES…

(EXPAND THE VIDEO TO FULL SCREEN, I MADE IT BIGGER THIS TIME SO IT CAN BE SEEN EASIER)


Resources:

Bluehost.com

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Niche selection part 2 – further ways to find niches

August 3, 2010 · Posted in Anatomy of a Campaign, SEO, Success · Comment 

Here is another video I did on finding niches and some of the approaches I use.  These 2 ways focus some on brainstorming and some on starting with the product first (which I think is way easier).  Hope you like it…

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Before the campaign – brainstorming niche selection

July 31, 2010 · Posted in Anatomy of a Campaign, SEO · 4 Comments 

It’s time to pull the curtains back as far as I know how.  This is the start of a new affiliate campaign, showing you all the tools and resources I use from the absolute beginning to the end.  Blow by blow, from niche selection, building the site, writing articles, tracking and SEO.

This is the first video showing you how I initially go about picking the niche and what I look for.

I hope you enjoy and let me know if you have any questions…

Resources:

Niche Exercises

Discovery Keywords

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Don’t Always Trust A Guru (and my newest site revealed)…

July 8, 2010 · Posted in Ethics, Keyword Research, Marketing, SEO, Success · 2 Comments 

Recently an IM guru (who I consider a friend) came out with a series of videos on running a profitable campaign.  Now, I am not saying who, and above all, I still respect and admire this person greatly, so I don’t want this to come across too negative because their intentions are in the right place.

Anyway, the first video was about keyword research.  I was a bit dissapointed to find that the primary way they said to find good keywords to rank for was to do the quote search and the “intitle” search.

If you get under 50,000 results in quotes and under 10,000 results for intitle, it could be a good keyword is what was said.

And that was it.

So, as I was in the middle of creating my new site, I thought I would ditch my usual method of keyword research (found in this post and emphasizing looking at average page rank of the first 10 results) and give it a whirl.

These are the results I got…but first let me tell you about the new site I was building.

I got to thinking about how I could really add value.  And I mean REALLY add value to peoples lives.

Well, I thought about it for a while and realized how silly it is for me to try and market all the things I market – double chin exercises, guitar courses, anxiety treatments, registry repair software, boil treatments, emetophobia and on and on.

First, I don’t know squat about most of this stuff, so first I have to spend time learning.  And second, they don’t really get me all jazzed up to write about, so they get boring after a while.  And finally, am I REALLY trying to add value or make a buck selling e-books and miracle potions?

So, as amazingly stupid and simple as this sounds, I came up with the idea of doing something in the profession my offline business is in – accounting.  Not the most exciting, but I do it every day, I know it inside and out, and I truly get to help people solve problems.  And most important of all – I KNOW exactly what their problems are (this is crucial).

So I came up with www.learnquickbooksforfree.com.  I won’t go into the details of why this is a problem for business owners, but basically I recorded 14 videos on how to use Quickbooks.  It’s about 7-8 hours of video training, all completely free.  And I encourage people to email me with their questions.

I could not find free training like this anywhere online.  So, it really, truly adds value to people.

And its a simple opt-in list where I can build a relationship with my subscribers.  Check out this email I got from one subscriber about the site and the help I gave her:

Mat,

You are amazing.  I have gone to many sites and forums seeking an answer for this reimbursement issue, and I always seem to get confused and not really get my question answered.  You have explained my options below and I see it so clearly and it seems so simple.

I will be using option 1 which is easiest for me to do.  You have saved me a lot of time and frustration.  The greatest thing about this is that I feel confident and I am now very excited to continue to populate quickbooks with my information and see my final reports.  I wish you could understand what it means to users like us to find someone like you who is so knowledgeable, but more than that, is the fact that you are willing to share this information and devote your time for no cost, in today’s world.   You are truly amazing and different.

Happy 4th and I know that I will have another question soon.

Thanks again!

Is that awesome or what!!  That makes you feel good and is truly adding value to peoples lives.

So, thats my new site, and it is a simple Wordpress template I found free.  I paid $10 for the domain and spent time on the videos.  I plan on getting subscribers, building the relationship, and presenting offers on any one of the 1,000’s of business affiliate products out there (for example, a Stamps.com CPA offer pays $50 if they sign up for a 4 week trial!).

Now back to my keyword research fiasco.

My first keyphrase I chose was “free quickbooks training online” and here are some stats:

1.  Between 1,300-1,600 searches per month
2.  369,000 search results
3.  39,000 quote results
4.  157 intitle results with quotes

Should be a slam dunk, right?

Final data:

5.  Average page rank – 3.6 (yikes!)

So, I did 1 video, submitted to about 15 video sites, like Youtube and Metacafe.  I wrote one article and submitted to about 25 social sites and I have built maybe 40-50 backlinks to the site.

See if you can find me ANYWHERE in the regular search results. Good luck, I can’t be found on at least the 1st 5 pages.  Do it in quotes and I’m number 1, but people don’t search in quotes.

But I have 22 subscribers so far – and they literally have ALL come from Youtube.

I know, I know, one keyword can’t determine whether or not looking just at quotes and intitle is the best or not.  BUT, I’m telling you, you can’t always blindly trust a so called guru, and you have to know what works.

In the case of keyword research, look at average page rank – that will be the best indicator of if you will rank quickly and high or not (remember www.bamboopatioshades.com?  It’s still ranked number 1 and I have done NOTHING to it!).

And there is something to TRULY adding value.  For one, it makes you feel good, and two, you build trust MUCH, MUCH faster.  Think about it in your campaigns – are you really adding value or just trying to make a quick buck?

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The One Piece You May Be Missing…

June 27, 2010 · Posted in SEO · Comment 

Man, I apologize for not posting in a while.  I have been super busy on a project recently which I will let you know about in a future post.  I created 15 videos for this new site, each one being 20-30 minutes long.  So, it took a while to get up and running.

But the idea for the site hit me one day, and it combines my offline business with my online skills, so I think it could be a big hit.  And its a little different because my total focus on this site is list building on the front end with sales on the back end.  So, I’ll unveil that, maybe in my next post.

What I want to talk about in this post, though, is something almost everyone overlooks.  And doing this can boost your SE rankings tremendously - internal linking.

What is internal linking?  In its simplest form, it is linking one page to another in your site.

And I am no SEO expert by any means, so I don’t know all the technicalities behind it, but I do know that it helps your rankings.  And the way I think about it is that if I have 10 pages on my site, and each one links out to an affiliate product or some other site, then when the spiders come crawling, they will hit a page, follow the links and be off my site in no time.

But my goal is to have them on my site as long as possible, so they can crawl and discover and index ALL of my content, so it is critical to have some links on your page linking to other pages on your site (like this one!).

So, what is the best way to do this?

Again, I’m no SEO expert, but my general approach is to have at least one link on each page going to another page.  Or, if it is a blog, with every post, I make a link to the previous post, like this post I did about the product reviews and the Affiliate Genie review.

Now, I’m sure there are guru’s out there that tell you to do it a specific way to get the best results, but just link to other posts and other pages on your site, and use varying anchor text, and it should work fine.  Keep it simple and uncomplicated.

That’s it.  Doing this one simple thing can increase your ranking tremendously and get more of your content noticed by Google.

Pretty cool, huh?

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Awesome questions from readers…

June 1, 2010 · Posted in Marketing, SEO, Success · 9 Comments 

I got some questions recently from some readers here, Tony and Claudia. They were really great questions, so I wanted to make a post about them. Here is the unedited text of their questions (and thanks for the compliments too!):

“Your advise and tips are priceless! You have given us more value from your posts than many of those $97 ebooks on affiliate marketing and we thank you so much!

We have a few questions please:

1. Do you still avoid using DocStoc when posting content?
2. Angela backlinks are extremely powerful and have helped us get on page one of Google. Is it absolutely necessary to rewrite an article 10 times and submit them everywhere if you are already on page 1? Can we just use her backlinks for all of our keywords and save time?
3. Your Wordpress themes are very impressive. Where do you find all of these themes? Are they free or paid? Or are these supplied to you from Affiliate Genie?

Thank you so much for your help.”

OK, here goes, in order –

1. No, I have not posted to docstoc in a while only because they kill your links. It gets some great rankings, but it just makes me angry when I see that I get 600 views and maybe 5 click throughs (because they would have to cut and paste the URL to their browser).

I am getting some really good rankings from articlesbase.com and ezinearticles, but I am also getting some great rankings and traffic from scribd.com, yudu.com and calameo.com – these are the primary ones I am using.

2.  Angelas backlinks are powerful, I love them!  It’s not necessary to rewrite an article 10 times to get on Page 1, BUT let’s say you do that and hold 5 of the top 10 spots on Page 1 with different rewritten versions – you have a much better chance of getting the click and the sale this way.  So, while its not necessary, it helps long term.

What I like to do is get a piece of content out there, ping it, social bookmark it and submit its RSS feed, then build maybe 10-20 links to it and let it simmer for a week or so, then check the rankings.  While I am letting it simmer, I move on to either 1) the same keyword but rewritten article (and go through the whole ping, social bookmark, RSS and links) OR 2) my next keyword with the same process.

After it simmers, if I am not ranking, I take the same piece of content (the 1st one), and go through the process again, then let it simmer, etc.  And I just keep cycling through my keywords this way.

It can get confusing and you have to keep it all in a spreadsheet or something, but it makes you get content out there continuously – and the more you have typically the better.

3.  Some are from Affiliate Genie and some are free Wordpress themes.  I have never paid for a Wordpress theme.  There are just too many free ones out there.  And to be honest, I have no favorite sites I use for free ones, I typically do a Google search for the theme of my site + “free Wordpress theme.”  I think with the bamboo one I did a search for “bamboo free wordpress theme” and “asian free wordpress theme.”  I probably looked at about 15 of them before I chose that one.

Bamboo Patio Shades is a free wordpress theme and so are www.verticalburst.com, www.transformyourchild.net, and www.boilremedies.com – some other sites I have done.

I use Affiliate Genie for www.learnelectricguitaronline.net and a new one I just put together at www.anxietymanagementhelp.com – yes, I am telling you my niches, but I don’t really care because 1) it helps you out and 2) they are pretty well entrenched (also, if you check out the anxiety one you can see a video of ME talking about anxiety – don’t make too much fun of me!)

I started using Affiliate Genie about a three months ago and am really liking it because I can put up sites quickly and they are geared towards affiliate marketers.  They also have a lot of Wordpress functionality built into them so the search engines are ranking them pretty quickly.

And yes, these are affiliate links in this post for Affiliate Genie because its something I feel I can wholeheartedly recommend – and it helps me keep all of this stuff free!

Anyway, I didn’t mean for this to get long-winded.  I hope it helps and if you have any other questions, please let me know.

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Very Cool Strategy…

May 7, 2010 · Posted in Massive Traffic, SEO · 1 Comment 

I get asked by my subscribers all the time how I can have so many niche blogs and sites and keep them updated so frequently.

Well, here is one of my “secrets” that I use.

It’s no secret I use Unique Article Wizard to build a ton of backlinks and get unique content published all over the web.  I consider it a “must have” tool in my SEO arsenal.

But one thing I didn’t know you could do with it that I recently figured out (without being a subscriber!) was that you can have content automatically posted to your Wordpress blog.

And the cool part is it is completely free – yep, you don’t have to buy UAW to use this free Wordpress plugin.

In a nutshell, here’s how it works:

  1. You install the plugin on your Wordpress blog;
  2. You specify what topics of the articles you want sent to your blog (this is determined based on your categories on your blog);
  3. You specify a few other preferences, like if you want to approve the post before it is published (which is what I do), how many posts you want published per day, if you want video, etc.

That’s about it – and here is the even cooler thing.  In Wordpress, every time you update your blog, it gets pinged automatically, which tells search engines and other sites that your content has been updated.

If you post interesting stuff, your post can easily get published somewhere else, which gives you another backlink and more exposure to your content.

Over time, this is extremely powerful for gaining rankings.

So, again – it’s free, it frees up your time, and it’s extremely powerful...

You can get the free Wordpress plugin here

Once you go to this page, scroll down and you will see the link for the Wordpress plugin.  Click it and it will take you to the instruction page on downloading and activating it.

Have fun with it!

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